新华社近日报道,今年3月,海尔集团的管理文化走进哈佛课堂。海尔集团以企业文化盘活兼并亏损企业的成功经验,成为载入哈佛案例的第一个中国企业。 研究海尔案例并主持张瑞敏在哈佛讲学的佩恩教授说:“之所以选择海尔,是因为我看到海尔不仅学习了西方的管理经验,更重要的是结合中国国情,创造了适合中国的管理文化。海尔能意识到这一点并运用成功,让我感到是一个 Xinhua News Agency reported recently that in March this year, Haier Group’s management culture entered the Harvard classroom. Haier Group’s successful experience in revitalizing and merging loss-making enterprises with corporate culture has become the first Chinese company to be included in the Harvard case. Studying Haier’s case and chairing Professor Zhang Renmin’s lecture at Harvard, Professor Penn said: “The reason why Haier was chosen was because I saw that Haier not only learned Western management experience, but also more importantly integrated China’s national conditions and created a management culture that suits China. Haier can realize this and use it successfully. I feel it is a