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在新闻媒体多元并存的传播环境中,纸媒竞争力的提升需要强化自身的视觉表现力。纸媒新闻美术是纸媒新闻报道中不可替代的内容,这种新闻语言形式不仅有信息传递、美化的功能,还能充分传递情感,唤起受众的共鸣。为了充分发挥新闻美术在纸媒新闻传播中的功能,纸媒应引导新闻美术工作者树立与时俱进的编辑理念,重视满足受众的需求与体验,同时推动美术新闻“好看”与“好读”共同发展,以便有效提升纸媒新闻的传播效果。
In the multiplex environment of the news media, the enhancement of the competitiveness of paper media needs to strengthen its own visual expression. Paper Media Fine Arts is irreplaceable content in the news media of paper media. This news language format not only has the function of information transmission and beautification, but also can fully convey the emotion and arouse the resonance of the audience. In order to give full play to the function of news art in the mass media news dissemination, the paper media should lead the news art workers to establish the editorial philosophy of advancing with the times, pay attention to meeting the needs and experiences of the audience, and promote the fine art news Read "common development, in order to effectively enhance the dissemination of paper media news results.