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传播学以系统论、控制论、信息论为基础,认为传播过程是一个双向交流过程。传播学称信息发出者为传播者,信息的接受者为受众(单个的接受者为“受传者”)。从传播者到受众之间需要一定的媒介,其中报纸、书籍、电视、电影等现代化传播媒介为大众媒介。传播组织通过大众媒介对广泛的受众进行的信息传播过程,叫大众传播。人与人直接交往传递信息称为人际传播。大众传播,人际传播同属传播学研究范畴。人际传播仍要有一定的通道和人体自身的感觉器官(如眼、耳,口等)作媒介。但从参与程度、时效、反馈的多少和难易等方面来看,两者均有许多不同之处。笔者为电大面授辅导教师,在学习和工作实践中体会看,借助传播学理论方法中的某些成分来看我们电大辅导教师在广播电视教育中的位置,会得到一些启示。
Based on system theory, cybernetics and information theory, communication studies consider the process of communication as a two-way communication process. Disseminators claim that the information sender is the sender, and the receiver of the information is the audience (the individual receiver is the “receiver”). There needs to be a medium between the communicator and the audience, and newspapers, books, television, movies and other modern media are the mass media. The process of dissemination of information through a mass media to a wide range of audiences is called mass media. Direct communication between people is called interpersonal communication. Mass communication, interpersonal communication are both areas of communication research. Interpersonal communication still has a certain channel and the body’s own sense organs (such as eyes, ears, mouth, etc.) as a medium. However, there are many differences between the two in terms of level of participation, timeliness, amount of feedback and difficulty. The author is a tutor for TVU teaching and learning experience in practice and work experience, with the help of some elements of the theory of communication theory to see our TVU tutors in radio and television education in the position, will be some inspiration.