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推销员与准顾客交谈之前,需要适当的开场白。开场白的好坏,几乎可以决定这一次访问的成败,换言之,好的开场白,就是推销员成功的一半,推销高手常用以下几种创造性的开场白。金钱几乎所有人都对钱感兴趣,省钱和赚钱的方法很容易引起客户的兴趣。如:“张经理,我是来告诉你贵公司节省一半电费的方法。”“王厂长,我们的机器比你目前的机器速度快、耗电少、更准
Before the salesman can talk with the prospective customer, he needs an appropriate opening remark. The quality of the opening remarks will almost certainly determine the success or failure of this visit. In other words, a good opening remark is half the success of a salesman, and the following types of creative opening remarks are often used by marketers. Money Almost everyone is interested in money. The methods of saving money and making money are easy to attract the interest of customers. Such as: “Mr. Zhang, I’m here to tell you how your company can save half of your electricity bill.” “Wang, our machine is faster, consumes less electricity, and is more accurate than your current machine.”