被认为在历史上分别经历过威权主义和极权主义宣传时期的中国,其传统的舆论环境接近于多伊彻所谓“瀑布模式”。在这一模式中,信息水簇以瀑布的方式,从较高的传播系统向较低的传播系统流动。在流动过程中水簇会经过一个个的水潭:最上面的水潭由经济和社会精英组成,接下来是政治和统治精英的水潭、大众传播媒介的水潭、舆论领袖的水潭,最后是人民大众的水潭。 China, considered to have gone through periods of authoritarianism and totalitarian propaganda in history respectively, has a traditional public opinion environment close to what Dauchet calls the “waterfall model.” In this model, the water of information flows in a waterfall from a higher transmission system to a lower transmission system. In the process of flowing water clusters of water will go through one by one: the top of the pool by the economic and social elite, followed by the pool of political and ruling elite, the flood pool of mass media, public opinion leader’s pool, and finally the people’s Pond.