论文部分内容阅读
一个人一辈子只从事一项职业是件幸福的事，因为你会很专业，而且走得很远。我们在本期人物栏目采访了马拉喀什马穆尼亚酒店总经理皮埃尔·约赫姆先生，这位和蔼的长者拥有着悠长而丰富多彩的酒店职业生涯。
1980年代，皮埃尔·约赫姆离开家乡法国来到伦敦柏悦酒店担任餐饮总监，开启了四海为家的酒店人模式，随后他去了曼谷丽晶酒店和香港港岛香格里拉酒店。接下来，他在One&Only旗下的毛里求斯Saint Geran酒店担任驻店经理。两年后，他成为北京王府半岛酒店总经理，这一年是1994年。1998年，他前往印度新德里欧贝罗伊酒店。2000年，他在纽约皮埃尔酒店。2002年，他回到印度新德里帝国酒店，并在接下来的七年确保了酒店的市场领先地位。2008年，他成为莱佛士酒店集团新加坡总经理和亚太地区副总裁。
正是看重了皮埃尔·约赫姆先生无以伦比的国际酒店资历，马拉喀什马穆尼亚酒店于2013年9月聘请他担任总经理。于是，他在北非摩洛哥开启了又一段崭新的酒店人生。
It's truly a blessed thing to engage only in one occupation for a life time， since you will become a professional and you will go far. This time we have interviewed Mr. Pierre Jochem， the General Manager of La Mamounia， Marrakesh， who have a wonderfully long career in hospitality all around the world.
Mr. Pierre Jochem began his career as a F&B Director in London， moved to Bangkok and then on to Hong Kong. After a few years as F&B Director， he became the Resident Manager of the Saint Gerant in Mauritius and just two years later he was appointed Hotel Manager of Peninsula in Beijing. Following his career in Beijing he then went on to head up Oberoi hotel in New Delhi， then brought his experience to the US as Hotel Manager of The Pierre， New York before returning to New Delhi to lead the reopening of The Imperial where he ensured the positioning of the hotel as a market leader for a successful seven years. His leadership， great personal and professional qualities then led him to Raffles and the next five years saw Pierre as General Manager of Raffles Singapore and Vice-President of Raffles Operations Asia Pacific.
His unparalleled experience in the luxury hotel industry has positioned him as a leader of excellence. It is for this reason that La Mamounia is honored to have Pierre Jochem as the head of one of the biggest luxury hotels of the world today.
酒店精品：2013年9月，您接任馬穆尼亚酒店的总经理。作为亚洲酒店业的资深人士，是什么原因让您做出这样的职业选择？
皮埃尔·约赫姆：我在亚洲拥有20年的从业经验，选择来到摩洛哥是因为我想体验另外一种文化和生活方式。之前我作为游客到过摩洛哥，知道这是个美丽的国家。
酒店精品：请谈一下北非和亚洲的酒店业在文化上的差异和相似之处。
皮埃尔·约赫姆：相似之处在于两者都有着古老的文化，需要尊重当地的传统和规矩。亚洲的奢华酒店业比北非更有经验，而在摩洛哥，在马穆尼亚酒店，在优质服务的基础之上，客人希望得到热情的款待，这是摩洛哥奢华酒店业服务的一个特点。
酒店精品：作为马拉喀什的标志性酒店，马穆尼亚酒店的魅力是什么？哪些因素成就了这家酒店的成功？
皮埃尔·约赫姆：马穆尼亚酒店确实是这座城市的标志性酒店，开业至今已经94年了（1923年开业），人们被酒店的历史和曾经发生的故事吸引，但让马穆尼亚酒店如此特别的原因是它的位置、装饰、传奇花园和美食…这是一家足以成为旅行目的地的酒店，我们的客人愿意在酒店里呆上三到四天而不想出门。
酒店精品：马拉喀什的酒店业面临着怎样的挑战和机遇？
皮埃尔·约赫姆：马拉喀什奢华酒店业的竞争很激烈。众多国际酒店品牌进驻马拉喀什，这是我们必须要应对的。我认为最大的挑战对全球酒店业而言是一致的：安全和稳定。在当今全球化的局面下，距离马拉喀什5000公里之外发生的事件都可能对这里造成影响，即便摩洛哥是北非最安全的国家。最大的机遇对我们而言是开拓新市场。不久前我们去拉丁美洲做了宣传，目前马穆尼亚酒店是拉美游客去摩洛哥的首选酒店。我们的下一步工作是吸引更多的亚洲游客。 酒店精品：相信您會用丰富的国际化经验和视角帮助马穆尼亚酒店。您希望实现的目标是什么？
皮埃尔·约赫姆：马穆尼亚酒店一直置身于世界顶级酒店之列。我从加入以来便努力实现的主要目标是实现优质、奢华和现代化三者的平衡。酒店需要保持它的底蕴，同时也要紧跟时代。我们目前在餐饮、水疗等项目上正在尝试一些新的概念，我的想法是希望每位追求品质的客人都能在马穆尼亚酒店找到快乐。
酒店精品：在职业历程中有哪些故事可以分享吗？
皮埃尔·约赫姆：在我工作过的每家酒店我都有很多故事可讲，不过最重要的故事是，不管在哪里工作我的中心思想都是改进，努力工作且不留漏洞，来实现奢华品质。
酒店精品：请给《酒店精品》杂志的中国读者说几句话。
皮埃尔·约赫姆：摩洛哥、马拉喀什和马穆尼亚酒店能够为您带来不一样的文化体验，不一样的生活方式，不一样的美食，以及更多…这里是一个不一样的世界，距离中国仅有数个小时的飞行旅程。
Hotel Elite ： On Sep. 1st， 2013， you took the role as General Manager of Hotel La Mamounia. Could you share with us why you made this choice as an Asian top hotels expert？
Pierre Jochem ： I have chosen Morocco as I had a twenty years' experience in Asia and wanted to discover another culture and another way of life. I knew Morocco before as a tourist and I knew it was a nice country.
Hotel Elite ： Are there any cultural differences and similarities between North Africa and Asian hospitality which are impressive to you？
Pierre Jochem ： The similarities could be in the fact that they are both ancestral cultures with codes and traditions to respect. In terms of hospitality， I think that Asia has more experience in luxury hospitality than North Africa. Here in Morocco and at La Mamounia people expect the excellence of service but with a certain warmness， which I think is the particularity of Moroccan luxury service.
Hotel Elite ： Hotel La Mamounia is the iconic hotel of Marrakech. In your understanding， what is the main charm of La Mamounia？ What factors contribute to its success？
Pierre Jochem ： La Mamounia is indeed an iconic hotel. It is a Grande Dame of 94 years old. Its history and what happened in its walls is still an attraction for our guests. But what makes La Mamounia so special is its location， its decor， its legendary gardens， its gastronomy... It is a destination hotel where our guests could spend three or four days without stepping outside.
Hotel Elite ： In your opinion， what are the major challenges and opportunities that hotels in Marrakech are facing currently？
Pierre Jochem ： Competition in the luxury hospitality in Marrakech is rude. Lot of international hotel chains settled in Marrakech and we have to deal with it. I think the major challenge is common to all the hotels in the world： security and stability. Today with globalization， we could be impacted by any event happening even 5000 kilometers from Marrakech. Even if Morocco is still the most stable country in the region… The biggest opportunity for us is to approach other markets. We were in Latin America few weeks ago and we are the number one hotel for them in Morocco. Our next challenge is to attract more guests from Asia. Hotel Elite ： We believe you will use your vast international experiences and perspectives to help Hotel La Mamounia. What is the goal that you would like to achieve for Hotel La Mamounia？
Pierre Jochem ： La Mamounia has always been one of the top hotels in the World. My main objective and I am working on it very hard since I arrived is to maintain the balance between excellence， luxury and modernity. The hotel has to keep its soul but it also has to live with its time. We are implementing new concepts in terms of gastronomy， Spa， etc… My idea is that everyone who wants quality and excellence can find its happiness at La Mamounia.
Hotel Elite ： Your experiences of so many years in top hotels all around the world is respectable， could you share with us one or two special stories in your career path？
Pierre Jochem ： In every single hotel I have worked I have so many stories to tell. But the most important story is wherever I went improvement was my leitmotiv. Working hard and leaving nothing to chance to ensure this is luxury！
Hotel Elite ： Please say some words to the readers of Hotel Elite magazine in China.
Pierre Jochem ： Morocco， Marrakech and La Mamounia have a lot to offer to Chinese guests， a different culture， a different way of life and a different gastronomy… another world just at some hours from China.
1980年代，皮埃尔·约赫姆离开家乡法国来到伦敦柏悦酒店担任餐饮总监，开启了四海为家的酒店人模式，随后他去了曼谷丽晶酒店和香港港岛香格里拉酒店。接下来，他在One&Only旗下的毛里求斯Saint Geran酒店担任驻店经理。两年后，他成为北京王府半岛酒店总经理，这一年是1994年。1998年，他前往印度新德里欧贝罗伊酒店。2000年，他在纽约皮埃尔酒店。2002年，他回到印度新德里帝国酒店，并在接下来的七年确保了酒店的市场领先地位。2008年，他成为莱佛士酒店集团新加坡总经理和亚太地区副总裁。
正是看重了皮埃尔·约赫姆先生无以伦比的国际酒店资历，马拉喀什马穆尼亚酒店于2013年9月聘请他担任总经理。于是，他在北非摩洛哥开启了又一段崭新的酒店人生。
It's truly a blessed thing to engage only in one occupation for a life time， since you will become a professional and you will go far. This time we have interviewed Mr. Pierre Jochem， the General Manager of La Mamounia， Marrakesh， who have a wonderfully long career in hospitality all around the world.
Mr. Pierre Jochem began his career as a F&B Director in London， moved to Bangkok and then on to Hong Kong. After a few years as F&B Director， he became the Resident Manager of the Saint Gerant in Mauritius and just two years later he was appointed Hotel Manager of Peninsula in Beijing. Following his career in Beijing he then went on to head up Oberoi hotel in New Delhi， then brought his experience to the US as Hotel Manager of The Pierre， New York before returning to New Delhi to lead the reopening of The Imperial where he ensured the positioning of the hotel as a market leader for a successful seven years. His leadership， great personal and professional qualities then led him to Raffles and the next five years saw Pierre as General Manager of Raffles Singapore and Vice-President of Raffles Operations Asia Pacific.
His unparalleled experience in the luxury hotel industry has positioned him as a leader of excellence. It is for this reason that La Mamounia is honored to have Pierre Jochem as the head of one of the biggest luxury hotels of the world today.
酒店精品：2013年9月，您接任馬穆尼亚酒店的总经理。作为亚洲酒店业的资深人士，是什么原因让您做出这样的职业选择？
皮埃尔·约赫姆：我在亚洲拥有20年的从业经验，选择来到摩洛哥是因为我想体验另外一种文化和生活方式。之前我作为游客到过摩洛哥，知道这是个美丽的国家。
酒店精品：请谈一下北非和亚洲的酒店业在文化上的差异和相似之处。
皮埃尔·约赫姆：相似之处在于两者都有着古老的文化，需要尊重当地的传统和规矩。亚洲的奢华酒店业比北非更有经验，而在摩洛哥，在马穆尼亚酒店，在优质服务的基础之上，客人希望得到热情的款待，这是摩洛哥奢华酒店业服务的一个特点。
酒店精品：作为马拉喀什的标志性酒店，马穆尼亚酒店的魅力是什么？哪些因素成就了这家酒店的成功？
皮埃尔·约赫姆：马穆尼亚酒店确实是这座城市的标志性酒店，开业至今已经94年了（1923年开业），人们被酒店的历史和曾经发生的故事吸引，但让马穆尼亚酒店如此特别的原因是它的位置、装饰、传奇花园和美食…这是一家足以成为旅行目的地的酒店，我们的客人愿意在酒店里呆上三到四天而不想出门。
酒店精品：马拉喀什的酒店业面临着怎样的挑战和机遇？
皮埃尔·约赫姆：马拉喀什奢华酒店业的竞争很激烈。众多国际酒店品牌进驻马拉喀什，这是我们必须要应对的。我认为最大的挑战对全球酒店业而言是一致的：安全和稳定。在当今全球化的局面下，距离马拉喀什5000公里之外发生的事件都可能对这里造成影响，即便摩洛哥是北非最安全的国家。最大的机遇对我们而言是开拓新市场。不久前我们去拉丁美洲做了宣传，目前马穆尼亚酒店是拉美游客去摩洛哥的首选酒店。我们的下一步工作是吸引更多的亚洲游客。 酒店精品：相信您會用丰富的国际化经验和视角帮助马穆尼亚酒店。您希望实现的目标是什么？
皮埃尔·约赫姆：马穆尼亚酒店一直置身于世界顶级酒店之列。我从加入以来便努力实现的主要目标是实现优质、奢华和现代化三者的平衡。酒店需要保持它的底蕴，同时也要紧跟时代。我们目前在餐饮、水疗等项目上正在尝试一些新的概念，我的想法是希望每位追求品质的客人都能在马穆尼亚酒店找到快乐。
酒店精品：在职业历程中有哪些故事可以分享吗？
皮埃尔·约赫姆：在我工作过的每家酒店我都有很多故事可讲，不过最重要的故事是，不管在哪里工作我的中心思想都是改进，努力工作且不留漏洞，来实现奢华品质。
酒店精品：请给《酒店精品》杂志的中国读者说几句话。
皮埃尔·约赫姆：摩洛哥、马拉喀什和马穆尼亚酒店能够为您带来不一样的文化体验，不一样的生活方式，不一样的美食，以及更多…这里是一个不一样的世界，距离中国仅有数个小时的飞行旅程。
Hotel Elite ： On Sep. 1st， 2013， you took the role as General Manager of Hotel La Mamounia. Could you share with us why you made this choice as an Asian top hotels expert？
Pierre Jochem ： I have chosen Morocco as I had a twenty years' experience in Asia and wanted to discover another culture and another way of life. I knew Morocco before as a tourist and I knew it was a nice country.
Hotel Elite ： Are there any cultural differences and similarities between North Africa and Asian hospitality which are impressive to you？
Pierre Jochem ： The similarities could be in the fact that they are both ancestral cultures with codes and traditions to respect. In terms of hospitality， I think that Asia has more experience in luxury hospitality than North Africa. Here in Morocco and at La Mamounia people expect the excellence of service but with a certain warmness， which I think is the particularity of Moroccan luxury service.
Hotel Elite ： Hotel La Mamounia is the iconic hotel of Marrakech. In your understanding， what is the main charm of La Mamounia？ What factors contribute to its success？
Pierre Jochem ： La Mamounia is indeed an iconic hotel. It is a Grande Dame of 94 years old. Its history and what happened in its walls is still an attraction for our guests. But what makes La Mamounia so special is its location， its decor， its legendary gardens， its gastronomy... It is a destination hotel where our guests could spend three or four days without stepping outside.
Hotel Elite ： In your opinion， what are the major challenges and opportunities that hotels in Marrakech are facing currently？
Pierre Jochem ： Competition in the luxury hospitality in Marrakech is rude. Lot of international hotel chains settled in Marrakech and we have to deal with it. I think the major challenge is common to all the hotels in the world： security and stability. Today with globalization， we could be impacted by any event happening even 5000 kilometers from Marrakech. Even if Morocco is still the most stable country in the region… The biggest opportunity for us is to approach other markets. We were in Latin America few weeks ago and we are the number one hotel for them in Morocco. Our next challenge is to attract more guests from Asia. Hotel Elite ： We believe you will use your vast international experiences and perspectives to help Hotel La Mamounia. What is the goal that you would like to achieve for Hotel La Mamounia？
Pierre Jochem ： La Mamounia has always been one of the top hotels in the World. My main objective and I am working on it very hard since I arrived is to maintain the balance between excellence， luxury and modernity. The hotel has to keep its soul but it also has to live with its time. We are implementing new concepts in terms of gastronomy， Spa， etc… My idea is that everyone who wants quality and excellence can find its happiness at La Mamounia.
Hotel Elite ： Your experiences of so many years in top hotels all around the world is respectable， could you share with us one or two special stories in your career path？
Pierre Jochem ： In every single hotel I have worked I have so many stories to tell. But the most important story is wherever I went improvement was my leitmotiv. Working hard and leaving nothing to chance to ensure this is luxury！
Hotel Elite ： Please say some words to the readers of Hotel Elite magazine in China.
Pierre Jochem ： Morocco， Marrakech and La Mamounia have a lot to offer to Chinese guests， a different culture， a different way of life and a different gastronomy… another world just at some hours from China.