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从1996年广州日报报业集团发端至今,我国的报业集团已达40家。通过发展集约化经营,许多报业集团卓有成效地整合了资产、财务、广告、发行、印务、物业、物资等资源,同时,对新闻资源的整合却不尽理想。事实上,新闻资源才是所有资源中最重要、最核心的部分。整合新闻资源,提高新闻资源利用率,是报业集团亟待解决的重要问题。
Since the start of the newspaper group of Guangzhou Daily in 1996, the number of newspaper groups in China has reached 40. Through the development of intensified operations, many press groups have effectively integrated resources such as assets, finance, advertising, distribution, printing, property and supplies, while the integration of news resources has not been satisfactory. In fact, news resources are the most important and central part of all resources. The integration of news resources and the improvement of the utilization rate of news resources are important issues that the press group urgently needs to solve.