论文部分内容阅读
借助比较优势理论和竞争优势理论,遵循科学性、系统性、发展性原则的基础上,从现实竞争力和潜在竞争力两个层面构建了生态休闲旅游竞争力评价体系,其中现实竞争力包括综合竞争力、产业要素竞争力和满意度三方面共计34个具体指标,潜在竞争力包括资源与产品因素、环境因素和支持性因素三方面共计54个具体指标。该评价指标体系不仅能够反映生态休闲旅游当前竞争力表现,更能解释其背后的影响因素和支撑条件,有助于对其进行科学评价并指导生态休闲旅游健康发展。
Based on the comparative advantage theory and competitive advantage theory and following the principle of science, systematization and development, this paper constructs the evaluation system of ecological leisure tourism competitiveness from two aspects: actual competitiveness and potential competitiveness. The actual competitiveness includes comprehensive Competitiveness, industrial competitiveness and satisfaction in three aspects a total of 34 specific indicators, potential competitiveness, including resources and product factors, environmental factors and supportive factors in all three aspects of a total of 54 specific indicators. The evaluation index system can not only reflect the current competitive performance of eco-leisure tourism, but also explain the influencing factors and supporting conditions behind the eco-leisure tourism, which can help to make scientific evaluation and guide the healthy development of eco-leisure tourism.