从面料进行创新,为品牌注入与众不同的个性基因,Max Mara这样做。6月23日,Max Mara Wool Week(美丽诺羊毛周)在其华贸中心旗舰店正式启幕,此次活动由The Woolmark Company与Max Mara联合举办,意在展示澳大利亚美丽诺羊毛的独特、天然品质。此次活动中,展出了Max Mara美丽诺羊毛精选系列成衣,充分体现了澳大利亚美丽诺羊毛的天然优势与创新特质,巧妙地将羊毛丹宁融入2017秋冬系列,为顾客提供与传统丹宁服饰不同的高端丹宁 From fabric innovation, to inject a distinctive personality brand into the brand, Max Mara do. On June 23, Max Mara Wool Week officially opened its flagship store at China World Trade Center, co-organized by The Woolmark Company and Max Mara, to showcase the unique, natural quality. At this event, the Max Mara Merino Wool Collection is on display. It fully reflects the natural advantages and innovative qualities of Merino wool in Australia. It cleverly integrates wool tannin into the 2017 autumn and winter collections and provides customers with traditional tannins Different high-end tannins costumes