论文部分内容阅读
安徽卫视的电视剧推广和营销在业界享有声誉,以大气磅礴为气质,以精准高效为目标,塑造了一个又一个推广经典案例。一、重点大剧推广新版《水浒传》整合推广从新版《三国》,新版《红楼梦》,再到如今的新版《水浒传》,安徽卫视大剧推广不断升级。1.好汉一二三四五,安徽卫视看水浒。
Anhui Satellite TV drama promotion and marketing enjoyed a reputation in the industry, with great magnanimity as the temperament, with precision and efficiency as the goal, creating one after another to promote the classic case. First, the major drama promotion The new version of “Outlaws of the Marsh” to promote the integration of the new version of “Three Kingdoms”, the new version of “Dream of Red Mansions” and then to the new version of “Outlaws of the Marsh”, Anhui Satellite TV to promote the promotion. 1 two thousand three hundred forty-five, Anhui Satellite TV to see Water Margin.