逆向经营创新是一种经营思想,也是一种挑战策略。不少企业家总是对现存的东西持怀疑态度,敢于向人们公讣的产品特点、经营方式、思维定势挑战,他们反对一切固定的模式,喜欢从对立的方面来提出问题,寻找对策。诸如,你求洋,我就仿古;你搞轻薄短小,我就搞厚重长大。这种做法屡试不爽,常用常新,以此不断激发创新的冲动,释放出自己潜在的聪明才智,独辟蹊径,从而获得成功。在当前日趋激烈的市场竞争中, Reverse business innovation is a business idea and a challenge strategy. Many entrepreneurs are always skeptical about existing things and dare to challenge the characteristics of people’s public products, business methods, and thinking. They oppose all fixed models, and they like to ask questions from confrontational aspects. For example, if you ask the ocean, I will be antique; if you are light and small, I will grow up. This approach is time-tested and often used, so as to continue to stimulate the impulse of innovation, release their potential intelligence, innovation and success. In the current fierce market competition,