根据80/20法则,社会消费力的80%掌握在20%的人群手中,对于客户来说,他们是主要的广告诉求对象。毫无疑问,这条法则已经成为广告界的通行法则之一,也正因为如此,越来越多的新兴媒体把目标受众锁定在这20%的中高端人群中,比如电梯平面媒体、楼宇液晶、地铁广告等,但问题也随之而 According to the 80/20 rule, 80% of the social spending power is in the hands of 20% of the population, and they are the main advertisers’ target. There is no doubt that this law has become one of the rules of the advertising industry, and precisely because of this, more and more emerging media target audience locked in the 20% of high-end crowd, such as elevator print media, building LCD Subway ads, but the problem also follows