双方受众的一致性、以推广电影为出发点、推广时间的协同性,这三点是电影联合营销活动的原则,也是电影寻找联合营销活动伙伴的出发点。2009年,当喷有“Meters/bonwe不走寻常路”的车身广告货车在公路上飞驰而过,巨大的路牌广告“Meters/bonwe美特斯邦威”一秒钟而过地出现在好莱坞电影 The consistency of the two audiences, in order to promote the movie as a starting point, to promote the synergy of time, these three points is the principle of the film joint marketing activities, but also the film to find partners in the starting point for joint marketing activities. In 2009, a huge advertising vehicle “Meters / bonwe Metersbonwe” swung across the road for a second when a body ad van sprayed with “Meters / bonwe not unusual” Appears in Hollywood movies