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星星之火,点燃全球激情。就在世界体育健儿为2008奥运会争分夺秒、全力备战之时,汽车界的奥运圣火在中国首都北京点燃了。2007年1月9日,中国汽车自主品牌代表吉利控股集团设立360万元专项基金,向全球广发英雄帖,征集新车标设计图案,并将其中的200万元作为车标设计奥运冠军奖金。这预示着吉利迈开了国际化品牌战略的坚实一步。吉利有关方面表示:吉利已经发展到了一定规模,国际化道路是其必然之路,希望越来越多喜欢吉利、关心吉利的中国人乃至全世界的人能参与到吉利的成长中,为吉利的国际化发展出谋献策。新车标要求符合国际潮流据了解,吉利控股集团是中国汽车行业十强中唯一一家民营轿车企业,连续四年进入全国企业500强,被评为“中国汽车工业50年发展速度最快、成长最好”的企业。吉利控股集团总部设在浙江省省会杭州,在浙江省的临海、宁波、路桥和上海建有四个专门从事汽车整车和动力总
The spark of the stars ignites global passion. In the world of athletes for the 2008 Olympic Games race against time, to prepare for the time, the Olympic torch in the automotive industry in Beijing, China lit. On January 9, 2007, Geely Holding Group, a representative of China’s auto brands, set up a special fund of 3.6 million yuan to plagiarize the global broadcasting heroes, collect new car design patterns and design the Olympic Games champion prize of 2 million yuan. This indicates that Geely has taken a solid step toward international brand strategy. Geely concerned parties said: Geely has grown to a certain scale, the road to internationalization is its inevitable, I hope more and more like auspicious, concerned about auspicious Chinese people and the world can participate in the growth of Geely, Geely International development and make plans. New car standard requirements in line with international trend It is understood that Geely Holding Group is the only one of China’s top ten auto industry sedan car companies, for four consecutive years to enter the country’s top 500 enterprises, was named “China’s auto industry in 50 years the fastest growing and most growth Good ”business. Geely Holding Group, headquartered in Hangzhou, capital of Zhejiang Province, in Zhejiang Province, Linhai, Ningbo, Luqiao and Shanghai have built four specialized in vehicle and power total