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“寒冬”停驻在印刷行业似已有几个年头,从最初的质疑、恐惧到坦然面对,直至如今的积极寻找突破的出路,印刷人已然完成了应对“寒冬”的心理攻坚战,掀开了消冰融雪的新章节。纵然,印刷行业还面临着来自外界严峻环境的多重挑战,如宏观经济增速趋缓、发展模式发生转变而产生的影响;以互联移动为代表的多媒体对纸质印刷品的冲击;环境保护政策给予印刷企业的高负荷压力,等等,但同时,我们也可以看到以“互联网+”、“中国制造2025”为主要线索的创新发展的力量,从而借力前行。
“Cold winter ” Like in the printing industry for several years now, from the initial questioning, fear to calmly face, until today, actively looking for a breakthrough in the way, the printer has completed the “winter” mentality Tough fight, opened a new section of ice-melting snow. Although the printing industry is still facing multiple challenges from the harsh environment of the outside world, such as the slowdown of the macroeconomic growth and the impact of the shift in the mode of development, the impact of multi-media represented by Internet Mover on paper print products, the provision of environmental protection policies High pressure on printing enterprises and so on. At the same time, we can also see the power of innovation and development with “Internet + ” and “Made in China 2025 ” as the main clue so as to leap forward.