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20世纪90年代以来,国内电视情感类栏目日益成为电视受众收视重点栏目。其栏目形态从最初以现场访谈为主发展至故事性叙事专题等多样化态势,其传播功能涵盖情感沟通、认可,道德肯定,褒奖以及惩戒等。在此过程中,该类型栏目本身的传播手段和功效逐渐备受争议。本文从国内电视栏目生存背景和传播商业逻辑出发,阐释、探讨电视情感类栏目以披露个体情感隐私为节目制作前提和以提供情感救助和交流平台,弘扬道德理想的精神追求共存的现状及其原因。
Since the 90s of the 20th century, domestic TV emotional categories have become the focus of TV audiences. Its column form from the initial scene-based interview to the development of storytelling topics such as diversification of the situation, its communication functions include emotional communication, recognition, moral affirmation, praise and discipline. In the process, the types of columns themselves have become increasingly controversial. Based on the survival background of Chinese TV programs and the commercial logic of communication, this essay expounds and discusses the status quo and reasons of the coexistence of the TV emotional categories in order to disclose individual emotional privacy as the prerequisite for programs and the emotional rescue and exchange platform to promote moral ideal .