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经商是为了获取收益,行善则要以牺牲自身利益为前提。两者乍看似乎相互抵触,但实际并不矛盾,有时,企业正是以广行善举而赢得更大的收益,达到“名利双收”的效果。日本乳酸饮料之王销售五年后,遇到关东大地震,东京市民深受缺水之苦,此时,创业者三岛海云将其生产的饮料和冰块,全部免费供应给东京市民。他的善举深得公众的称赞,地震过后,他的饮料销量一下子就比先前提高了二十倍,企业失小得大,获益非浅。在国内,这样的例子同样俯拾即是,广西
Business is for the sake of gaining, and doing good is at the expense of self-interest. At first glance, the two seem to be in conflict with each other, but the actual situation is not inconsistent. Sometimes, the company is earning greater profits by acting extensively to achieve “famous gains and losses.” Five years after the sale of the king of lactic acid drinks in Japan, they encountered the Great East Japan Earthquake, and Tokyo citizens suffered from water shortages. At this time, entrepreneur Mishima Haiyun provided free drinks and ice to Tokyo citizens. His charity was well received by the public. After the quake, his drink sales had risen 20 times faster than before, and the company had lost a great deal and benefited greatly. In China, such an example is equally afoot. Guangxi