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相比褐石系、名仕系、天境系的客户定位,世家系产品的目标客户群主要是钟情于欧陆建筑风格,对家族荣誉感强烈,同时享受高层级休闲方式的社会高层人群。作为金地集团旗下高端产品系列,世家系具有浓重的欧陆风情,其项目名称大多含有“湾”、“府”的字样,如金地大悦湾、金地紫乐府等。这些别墅产品具有精装修、智能化、注重服务等特点。在不少人眼中,世家系的产品拥有欧陆贵族庄园风格,依山傍水、恢弘庄重的低密度家族别墅,在浓密的高大树木丛中,时不时地透露别墅独立花园中的小水池或者类似雪花石的欧式雕塑。
Compared with Brownstones, Mingshi and Tianjing clients, the target customers of these products are mainly those who love European architectural style, have a strong sense of family honor and enjoy high-level leisure activities. As a high-end product line of Gemdale Corporation, the family department has a strong European style. Most of its project names contain the words “Bay ” and “House ”, such as Golden Earth Bay and Golden Earth Purple House. These villas have refined decoration, intelligent, pay attention to service and so on. In the eyes of many people, the Department of family products have the European aristocratic manor style, Yishanbangshui, grand solemn low-density family villas, in the dense tall trees, from time to time reveal the villa independent garden in a small pool or similar snowflakes Stone European sculpture.