论文部分内容阅读
电影《蒂凡尼的早餐》中,身着黑色晚礼服的Holly Goiightly独自伫立在蒂凡尼珠宝店的橱窗前,痴迷地望着店内,凝望的眼神与放慢的咀嚼透露出她内心深深的渴望,相信这一幕令许多观者难忘。影片里,吸引Holly Golightly驻足停留、无限向往的其实是品牌背后所象征的尊贵生活,这种品牌所传达出的理念不仅仅体现在产品本身,更通过醒目的品牌标识、精致考究的店铺设计、华丽个性的橱窗等传
Holly Goiightly, in a black tuxedo, stood alone in front of the window at the Tiffany’s jewelery shop in the movie Tiffany’s Breakfast, looking obsessively into the store, gazing and slowing chewily revealing her heart The thirst, I believe this scene so many viewers unforgettable. The film, to attract Holly Golightly stop there, infinite desire is actually the symbol of noble life behind the brand, the concept of this brand is not only reflected in the product itself, but also through eye-catching brand identity, exquisite shop design, Gorgeous personality and other windows pass