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社会心理是社会舆论的基础,社会舆论是社会心理的产物。在社会转型期,新旧社会规范的共存使社会心理处于一种暂时的无序状态,随着社会的进一步转型,社会心理会由无序走向有序。社会阶层的不断分化使社会舆论的感性程度增强,应重视将社会舆论由感性引向理性。社会心理变迁会影响社会舆论引导的内容,社会舆论引导会主导社会心理变迁的方向,两者互为因果关系。在社会舆论引导过程中,应以提高政府公信力为首要前提,以社会主义核心价值观为主要内容,以发展议程设置为重要途径,以缓解各社会阶层之间的矛盾为根本目的,进而促进社会心理的有序发展。
Social psychology is the basis of public opinion, social public opinion is the product of social psychology. In the period of social transformation, the coexistence of new and old social norms makes the social psychology in a temporary state of disorder. With the further social transformation, social psychology will move from disorder to order. The continuous differentiation of social strata has increased the degree of perceptual sensibilities of public opinion, and attention should be paid to directing public opinion from sensibility to rationality. Changes in social psychology will affect the content of social media guidance, social media guidance will dominate the direction of social and psychological changes, the two causality. In the process of guiding social public opinion, the government should take the core values of socialism as the primary prerequisite and the development agenda as an important way to mitigate the contradictions among various social strata, so as to promote social psychology The orderly development.