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翻开宁波的历史,民间匠人用剪刀和锤子手工制鞋的传统从来没有消失过,然而在轰轰烈烈的国际鞋业市场竞争中,宁波制鞋业却被同行远远地甩在了身后。这种残酷的现实让宁波的企业家们感到了忧虑和不安,扣除了忧虑之外更多的只有望空兴叹。就在大家束手无策的时候,身处红帮裁缝故里、与制鞋毫无关系的罗蒙集团却从中看到了商机。他们作出了一项可能改写宁波制鞋业历史的决策——进军制鞋业。2001年9月罗蒙集团全面实施多元化整体战略,迈出系,列化生产道路,投入资金5000万元人民币,开始筹建宁波罗蒙鞋业有限公司,2002年8月公司正式建成投产。
Turning over the history of Ningbo, the tradition of manual craftsmen making shoes with scissors and hammers has never disappeared. However, in the vigorous international footwear market competition, the Ningbo footwear industry has been left far behind by its peers. This cruel reality has caused Ningbo entrepreneurs to feel worried and upset. After deducting worries, there are only more empty hopes. When everyone was at a loss, the Romons Group, which had nothing to do with shoemaking but who was in the red tailor’s hometown, saw business opportunities. They made a decision that may rewrite the history of the Ningbo footwear industry - entering the footwear industry. In September 2001, Luomeng Group fully implemented its diversified overall strategy, took a series of production and listed production roads, invested 50 million yuan, and started to build Ningbo Luomeng Footwear Co., Ltd. In August 2002, the company was officially completed and put into production.