药品企业的老板都明白药品终端管理的必要性、重要性和高效性。但这一环节的管理是最头痛的,最难管理。要做好企业药品的终端管理,根据本人的多年实践体会,必须做好静态和动态二方面的工作。一、静态方面必须建立三个资料库 (一)生产企业销售代表的资料。作为生产企业是货物流通渠道的顶端环节,而销售代表又是流通渠道顶端的经办人,他必须提供有关本人的有效证件复印件(身份证、毕业证书、获奖证书等)和真实的本人简历,企业领导要进行核实、掌握 The owner of a pharmaceutical company understands the need, importance, and efficiency of drug end-of-pipe management. However, this part of the management is the most headache, the most difficult to manage. To do a good job of terminal management of pharmaceutical companies, according to my own experience of many years of practice, we must do a good job both static and dynamic work. First, the static aspects of the need to establish three databases (a) production sales representative information. As a manufacturing enterprise is the top link of the goods distribution channels, sales representatives and the top of the distribution channel managers, he must provide a copy of my valid certificate (ID card, diploma, certificate of award, etc.) and real resume , Business leaders to verify, grasp