就在国内报纸还在争论是否要上App时,大洋彼岸的美国同行们早已乐此不疲,App成为主流报纸的标配,且通常一报配备多个App。《纽约时报》便是其中的代表。《纽约时报》日常报道中已经大量采用多媒介嵌入式的融合报道。也就是说,一篇新闻中,不仅有文字,还常常嵌入有音频、视频、图表、幻灯片等传播形式。它们不是个别现象,而是每天都有,或者几乎所有重要报道都有。这种转型,给人以前所未有的阅读视听体验。 While domestic newspapers are still debating whether to embark on the App, the American counterparts across the octane have long enjoyed themselves as App comes as standard on mainstream newspapers and usually comes with multiple App. The New York Times is one of the representatives. The New York Times daily coverage has been heavily used in multi-media embedded fusion coverage. In other words, in a news story, not only words but also embedded audio, video, charts, slides and other forms of communication. They are not individual phenomena, but everyday or almost every major story. This transformation gives people an unprecedented reading experience.