试探企业生产经营“领着市场走”的新思路王铁光时下，企业决策者中流行着这样一句口头禅：＂产品跟着市场走，生产跟着销售行＂。他们认为，市场需要什么，企业就应生产什么。问其理由：产品看市场，市场看价格，价格好，就证明此种产品需求量多，理所当然应多生产此种产... Tentative Exploration on the New Ideas of “Leading the Market” in Production and Management of Enterprises Wang Tieguang Nowadays, there is a mantra among corporate policy makers: “Products follow the market and production follows sales lines”. They think what the market needs and what the company should produce. Asked the reason: the product sees the market, the market sees the price, the price is good, it proves the demand of this kind of product is much, of course, should produce this kind of production more...