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2016年CNR战略资源推介会11月15日在北京举行。这是中央人民广播电台首次通过大型推介会的形式。从内容、渠道、营销三个角度推介中央电台的资源,介绍中央电台的创新之变。根据国家“十三五规划”以及融媒体发展战略,中央电台提出三大思路和全媒体的发展格局。2016年,中央电台将打造“一带一路”广播协作网、京津冀一体化广播和长江之声水上广播;将以时间、事件、新媒体、应急广播、舆论监督等多个轴线为核心,打造更具吸引力和竞争力的媒体产品。
The 2016 CNR Strategic Resource Promotion Meeting will be held in Beijing on November 15. This is the first time that the Central People’s Broadcasting Station has adopted a large-scale seminar. From the content, channels, marketing three angles to promote the resources of the Central Radio, introduced the innovation of the Central Radio. According to the national “Thirteenth Five-Year Plan” and the strategy of financial media development, China Central Television proposed three major ideas and the all-media development pattern. In 2016, CCTV will build the “Belt and Road” radio network, the Beijing-Tianjin-Hebei integrated broadcasting and the Yangtze River Voice water broadcasting, and will focus on the multiple axes of time, events, new media, emergency broadcasting and public opinion supervision , Create more attractive and competitive media products.