展览业的发展离不开市场和产业两大因素。中国是世界最大、最具潜力的消费市场,展览是促进市场开发、内外贸易发展的一种最有效手段:中国企业要开拓海外市场将更多地赴国外去参加展览会;外国企业想进入并巩固中国市场将更多地到中国来参加展览会。国内、国际两个庞大 The development of the exhibition industry can not be separated from the market and industry two major factors. China is the largest and most potential consumer market in the world. The exhibition is one of the most effective means of promoting market development and the development of both domestic and foreign businesses. Chinese enterprises should open more overseas markets and go abroad to attend more exhibitions. Foreign companies want to enter and Consolidate the Chinese market will be more to China to participate in the exhibition. Domestic and international two large