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人类进入 21世纪，这是一个崇尚自然、推崇亲和、促进可持续发展为核心的绿色年代，我国即将加入 WTO，传统商业挑战与机遇并存，实施绿色营销已是市场发展的一种必然趋势，是一种全新的观念和思维方式，提醒全社会必须时刻注重当今世界经济发展中的种种“绿色因素”，引得和创
As human beings enter the 21st century, this is a green era centered on respecting nature, adhering to affinity and promoting sustainable development. China is about to join the WTO. The challenges and opportunities of traditional commerce coexist. The implementation of green marketing is an inevitable trend of market development. Is a brand new concept and way of thinking that reminds the whole society must always pay attention to all kinds of “green factors” in the economic development of the world today,