广播电台、电视台是党和政府的喉舌机构,担负着宣传党的方针、政策的任务,起着联系群众的桥梁、纽带作用。播音员、主持人是电台、电视台的形象,是整个广播电视工作的排头兵。播音、主持质量的好与差,直接关系着广播电视工作的水准、宣传效果和声誉。因此,提高播音、主持人的素质至关重要。 Radio and television stations are the mouthpieces of the party and the government. They are responsible for propagating the party’s guidelines and policies and playing the role of bridge and link between the masses and the masses. Announcer, host is the radio and television images, is the vanguard of the radio and television work. Broadcasting, hosting the quality of the good and bad, is directly related to the radio and television work standards, publicity and reputation. Therefore, to improve the broadcast, the quality of the host is crucial.