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对一些新上市的商品来说,当今市场的机会和空隙似乎是越来越小了。为了在石头缝中挣扎出来,商家们不得不绞尽脑汁,故作惊人之举。近来,一种为商品开“天价”的做法得到了普遍的尝试。 下面的对话来自一位总经理与他的公关部长的深夜电话实录。几天前,他们刚刚推出一种标价3000元的“天价袜子”。 “喂,是小王吗?今天的报纸有没有关于我们的新闻?” “总经理,半小时前我向您汇报过,如果有评论袜子的报道,我马上就传真给您。”
For some newly-listed products, the opportunities and gaps in today’s market seem to be getting smaller and smaller. In order to struggle in the stone cracks, the merchants had to rack their brains to make a surprising move. Recently, there has been a general attempt to open up “astronomical” prices for commodities. The following dialogue comes from a late-night telephone interview with a general manager and his public relations minister. A few days ago, they just launched a “high price sock” with a price of 3,000 yuan. “Hey, is Xiao Wang? Today’s newspaper has any news about us?” “The general manager, I reported to you half an hour ago. If there are any reports of socks, I will fax it to you immediately.”