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如何提高党搬深度经济报道的影响力?笔者认为:缩小受众面,抓住并服务好特定的受众,是党报深度经济报道受人关注并发挥影响的基础。一、深度经济报道,给多数人看,还是给关键的少数人看?深度经济报道往往是面向宏观的,需要记者在五个 W 中深入探询“WHY”的真相,引导启发受众。那么,报道从较深层面提示出的“真相”给哪些范围的人看?对这个受众定位问题,目前新闻界还处于模糊不清的状态。
How to improve the influence of the party’s reporting on economic reporting? In my opinion, narrowing the audience and seizing and serving specific audiences is the basis for the party newspaper’s deep economic reports to receive attention and influence. First, the depth of economic reports, to the majority of people, or to the key to look at the minority? Deep economic reporting is often macro-oriented, the reporter needs in-depth investigation of the five “WHY” the truth, and guide the enlightenment of the audience. So, to what extent are the “truths” presented to reporters from a deeper perspective? For the audience, the current press is still in a vague state.