是站稳中低端还是谋求高端?观致汽车的全新亮相似乎给出了奇瑞的答案,观致能否成为奇瑞决胜高端品牌的一颗棋子,还有待市场检验作为推行多品牌战略最为坚定的自主品牌汽车企业,奇瑞已经走到了关键的岔路口——是主打中低端产品稳住市场份额还是冒险继续打造高端品牌,成为奇瑞掌门人尹同跃面临的一道选择题。 Is standing firm in the low-end or seeking high? View-induced car’s new appearance seems to give Chery’s answer, whether the concept of Chery can become a high-end brand of a pawn, yet to be the market test as the implementation of multi-brand strategy is the most firm Own-brand car companies, Chery has come to a crucial fork in the road - is the main low-end products to stabilize market share or risk continue to build high-end brands, as Chery head Yoon Tongyue is faced with a multiple-choice questions.