快节奏的生活让越来越多的年轻人力不从心,每天如同行尸一样游走在家和办公室之间。于是,健身、约跑逐渐变成一种时尚,成为年轻人最喜爱的社交活动之一。对此,各大运动品牌也纷纷出招,引发营销大战。在韩国,锐步在地铁里安装了运动游戏装置,装置内的摄像头会捕捉特定区域内的人群,然后随机挑选两个人显示在屏幕上,被选定的人按下PK Fast-paced life so that more and more young people powerless, walking like a dead body and every day between the home and office. As a result, fitness, about to run into a fashion, as young people’s favorite social activities. In this regard, major sports brands have also move, triggering a marketing war. In South Korea, Reebok installed a sports game device in the subway. The camera in the device captures the crowd in a specific area. Two randomly selected people are displayed on the screen. The selected person presses the PK