电视文艺在重视商品属性以后,如何保持艺术品格,不断提高艺术品位,这是当前电视文艺工作者面临的重大课题,也是电视文艺工作者应该始终不渝地追求的目标。新时期的电视文艺(包括综合文艺、专题文艺、电视剧、录像片)有如烂漫山花,得到了很大发展。与此同时,随着电视文艺的商品属性得到发挥,有些作品的艺术品位却在降低,不少作品缺乏应有的思想性和艺术性。 After paying attention to the attributes of the goods, how to maintain the artistic quality and improve the artistic quality are the important topics that TV literary and art workers are facing nowadays. It is also the goal that TV literary and art workers should unswervingly pursue. Television art in the new era (including comprehensive literature and art, special literature and art, TV dramas, video clips) is like a mountain of flowers, and has been greatly developed. In the meantime, as the artistic properties of television literature and art have been brought into play, the artistic quality of some works has been declining, and many works lack the due ideological and artistic qualities.