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电视新闻评论是阐明媒体立场、传递记者意见的最佳载体。运用逆向思维采制电视新闻评论,往往由于视角独特而能够取得事半功倍的创新创优效果。本文以绍兴电视台获2016年度浙江省广播电视新闻奖一等奖的作品《一块菜地里的城管之困》为个案,从还原事实、公正评说、理性引导三个层面,对如何运用逆向思维采制电视新闻评论进行了探讨。
TV news commentary is to clarify the media’s position, the best carrier to convey the views of reporters. The use of reverse thinking to produce TV news commentary is often due to unique perspectives and can achieve a multiplier effect of innovation and excellence. This article takes the Shaoxing TV station won the first prize of the 2016 Zhejiang Provincial Radio and Television News Award as the case of “urban management in a piece of vegetable land” as a case study, and from the three aspects of reducing facts, impartially commented and rationally guiding, how to use reverse thinking TV news reviews were discussed.