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随着新媒体时代的到来,平面设计的发展之路也产生了革命性的变革。在最传统的平面设计中,设计方法和习惯都较为单一,表现形式不够多样,并不能达到良好的表现效果。随着时代的进步,新媒体与平面设计进行了有效的结合,特征也更加明显。新媒体结合了艺术设计和信息技术,使平面设计的视觉效果更加多元,让平面设计不再仅仅是单一的“平面”。在新的设计之路上,新媒体与平面设计的结合会进入新的发展之路。本文将会以平面设计中新媒体的运用情况为基础,详细的表述出新媒体在平面设计中的应用现状、表现形式,以及重要作用。全面剖析在平面设计中新媒体的应用方法,为大家提供理论方法和实践基础。
With the advent of the new media era, the development of graphic design has also brought about revolutionary changes. In the most traditional graphic design, design methods and habits are relatively simple, not enough variety of forms, and can not achieve good performance results. With the progress of the times, the new media and graphic design have been effectively combined and the features are more obvious. The new media combines art and information technology to make the visual effects of graphic design more diverse so that graphic design is no longer just a single “plane.” In the new design road, the combination of new media and graphic design will enter a new development path. This article will be based on the application of new media in graphic design, and expounds in detail the present situation, manifestations and important functions of new media in graphic design. A comprehensive analysis of the application of new media in graphic design methods, to provide you with theoretical methods and practical basis.