客户:菲亚特篇名:菲亚特品牌形象系列平面广告《脸谱篇》、《比萨斜塔篇》创意阐述:在中国如火如茶的汽车市场,进口车已为广大车迷接受,而在众多的进口品牌中,菲亚特如何表现其独到之处呢?众所周知,亚平宁半岛上的意大利是一个充满激情的国度,菲亚特作为意大利车同样被赋予了激情四溢的个性。因此,创意者们使用“在 Customer: Fiat Title: Fiat brand image series of print ads “Facebook articles”, “Leaning Tower of Pisa,” Creative Description: In China, such as the fire of the car market, imported cars have been accepted by the majority of fans, while in many imports How does Fiat show its uniqueness in the brand? As we all know, Italy on the Apennine Peninsula is a country full of passion. Fiat, as an Italian car, is also given a passionate personality. Therefore, creators use "in