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近年来,社会对数字媒体领域专业人才需求日益旺盛,数字媒体专业应运而生,随着时代的进步,专业发展也将不断向前推进,高校数字媒体专业目标是成为文化创意产业的技术研发基地和人才培养的摇篮,为企业输出复合型、应用型数字媒体设计与制作的高级人才,为文化产业的发展提供源动力。然而,现实与目标还有很大差距,高校培养的数字媒体专业人才质量不能满足市场需求,所以,数媒专业发展必须主动融入到产业发展过程中,从实践教学环节寻找改革与发展的突破口,并以此为纽带实现二者的融合发展。
In recent years, the demand for professionals in the field of digital media has been increasing. Digital media professionals have emerged. With the progress of the times, professional development will continue to move forward. The goal of digital media professionals in colleges and universities is to become a technology research and development base for cultural and creative industries And the cradle of personnel training, the output of complex, applied digital media design and production of high-level talent for the development of cultural industries to provide the source of momentum. However, there is still a big gap between the reality and the goal. The quality of digital media professionals trained by colleges and universities can not meet the market demand. Therefore, the development of digital media professionals must take the initiative to integrate into the industrial development process, look for breakthroughs in the reform and development from the practical teaching links, And as a link to achieve the integration of the two development.