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朱镕基总理访美的成功,使中国加入WTO近在咫尺。在全球经济日趋一体化的今天,中国的家具业如何迎接挑战?吉盛伟邦家具集团以其超前的理念和魄力,为缩小与国际名牌家具的差距,结合中国国情,不断的调整经营思路和策略,在内部管理上,高薪聘用学有专长的大学毕业生和硕士生;在规范服务上,对上岗员工以国际化的课程及培训方式,请专家结合经营中的实际案例进行营销理念和技能的培训;在经营策略上,为中国家具业首开专营中、高档家具之先河,首创家具商、房产商、装饰材料商“三位一体”的经营模式,首举“未来国际家具展示中心”等一系列经营新举措。发表这篇文章希望对家具商场和企业的发展能有所启迪。
The success of Premier Zhu Rongji’s visit to the United States has made China’s accession to the WTO within easy reach. In today’s increasingly integrated global economy, how does China’s furniture industry meet the challenges? With its forward-thinking philosophy and dedication, Jisheng Weibang Furniture Group has narrowed the gap with international brand-name furniture, combined with China’s national conditions, and constantly adjusted its business ideas and strategies. In terms of internal management, highly-paid university graduates and postgraduates with expertise are employed; in terms of standardized services, international staffing courses and training methods are required for the induction of marketing concepts and skills in combination with actual cases in operation; In terms of business strategy, for the Chinese furniture industry first to open the franchise of high-grade furniture, pioneer furniture, real estate, decoration materials business “trinity” business model, the first “Future International Furniture Exhibition Center” and so on. Series of new business initiatives. This article was published in the hope of inspiring the development of furniture stores and companies.