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随着互联网的普及和大数据概念日益深入人心,商务信息收集与分析越来越为各行各业所重视。作为电子商务类专业的一门核心课程,科学设计课程内容,并结合有效的教学方法实施来实践课程目标尤为重要。本文试图探讨“商务信息收集与分析”课程结合探究学习法的整体规划、综合实施的方法和路径。
With the popularity of the Internet and the concept of big data getting more and more popular, business information collection and analysis are increasingly valued by all walks of life. As a core course of e-commerce majors, it is especially important to design course content scientifically and implement the course objectives in combination with effective teaching methods. This article attempts to explore “Business Information Collection and Analysis ” curriculum to explore the overall planning of learning method, comprehensive implementation of the method and path.