在一则 Intel 广告片里,类似《魔戒》里肮脏可怖的鬼怪不断地从变形的电脑中跳出来,随后,大量的生活用品也从鬼怪身后倾泻而出。事实上,我看这段广告片时,是将它看作现代人对消费品过分贪图占有的一种隐喻,那些鬼怪倒映着被蛊惑了的人类的影子。在享受着消费品——特别是那些日新月异的电子消费品所带来生活新意时,我们的私人生活也同时在被挟持,难觅清爽。在这个人人都理所当然地拥有几大电子装备的城市里,向往远离电子产品的生活机会似乎就会变得极其高 In an Intel commercial, filthy and horrible ghosts like “The Lord of the Rings” constantly jumped out of the distorted computer. Later, a large number of household items poured out from behind the ghosts. In fact, when I looked at this commercial, it was seen as a metaphor for modern people’s over-grabbing of consumer goods. The ghosts reflected the shadow of the deceived human being. While enjoying the new life brought by consumer products, especially those electronic consumer products that are changing with each passing day, our private life is also being held at the same time, making it difficult to refresh. In a city where everyone naturally owns several major electronic devices, life opportunities that look away from electronics seem to be extremely high.