新生的华联商厦,从诞生的第一天起就面临着日益激烈的市场竞争,面临着生存与发展的严峻挑战,在“全民皆商”、竞争高手如林的当今,如何使华联这个刚呱呱坠地的新生儿,在市场经济的大潮中,健康成长,激流勇进,成为“会当击水三千里”的健将,这是摆在商厦决策者、经营者及全体员工面前的一个根本课题。笔者试就这个问题提出一些基本的思路和设想,旨在抛砖引玉,引发各级深入考察,科学分析,形成共识,周密部署,开拓经营,使商厦象一轮喷薄而出的朝阳在浙西的地平线上冉冉升起,光芒四射! The new Hualian commercial building, faced with increasingly fierce market competition from the first day of its birth, is facing the severe challenge of survival and development. In today’s “all people are business” and competition experts are like Lin, how to make Hualian this The newborn baby who has just fallen to the ground has grown up in a healthy tide in the market economy, and has become a master of the “three thousand miles of water”. This is a fundamental issue facing decision makers, managers and all employees of commercial buildings. . The author tried to put forward some basic ideas and ideas on this issue, aiming at introspection, triggering in-depth investigations at various levels, scientific analysis, consensus formation, careful deployment, and open up operations, making the commercial buildings like a round of rising sun out of the horizon in western Zhejiang. Captain rises and shines!