“毒胶囊”事件曝光之后,一些明星代言医药广告的现象再度引发热议。很多国家较少听到药品代言的争议和问题。以笔者居住的加拿大为例,在公共场合基本看不见商业性药品广告,更不用说代言了。加拿大非处方药的种类和覆盖面很狭窄,患者所能自由购买的非处方药,不过是碘酒、酵母片、创可贴一类, “Poison capsule ” After the exposure of the incident, some celebrity endorsements of pharmaceutical advertising once again sparked hot debate. Many countries seldom hear controversy and questions about drug endorsements. As an example, I live in Canada. I can hardly see commercial advertisements in public places, let alone endorsements. Canadian over-the-counter medicine is very narrow in terms of type and coverage, and patients are free to buy over-the-counter medicines, but iodine, yeast tablets, Band-Aids,