65岁的步鑫生如今是“步合生集团有限公司”的总裁，公司的法人代表是年仅对岁的副总裁张斌。在张斌心目中，“步鑫生”是一块牌子。当然，牌子的背后是无形资产。事实上，总裁没让副总裁失望：现在，“步禁生服装大厦”矗立在秦皇岛闹市区；“步鑫生集团有限公司”宣告成立； The 65-year-old Bu Xinsheng is now the president of “Bai Hop Sheng Group Co., Ltd.” and the legal representative of the company is Zhang Bin, vice president of the company. In Zhang Bin’s mind, “Step Xinsheng” is a brand. Of course, behind the brand is intangible assets. In fact, the president did not disappoint the vice president: Now, the “Bouqin Sheng Apparel Building” stands in the downtown area of ​​Qinhuangdao; “Buxinsheng Group Co., Ltd.” was announced;