文化传播是电视媒体的基本功能,对武术文化的传承与宣扬,既是电视媒体应承担的重要职责,又是完善电视媒体功能、丰富电视媒体节目内容与表现形式的有效策略。而对我国武术竞技类电视节目的特征以及传播路径进行研究,对我国传播与文化事业的发展都有重要的现实意义。 Cultural transmission is the basic function of TV media. Inheriting and promoting Wushu culture is not only an important responsibility of TV media, but also an effective strategy to improve the function of TV media and enrich the contents and forms of television programs. However, the study of the characteristics and propagation path of Chinese competitive martial arts television programs has important practical significance for the development of China’s communication and cultural undertakings.