本文主要概述市场经济条件下 ,公共关系在行政院校发展建设中的重要作用 ,学校内部与外部的主要公关对象 ,以及可供学校选择的几种常用公关方式。 This article mainly summarizes the important role of public relations in the development and construction of administrative colleges and universities under the condition of market economy, the main public relations objects both inside and outside schools, and several common public relations methods that schools can choose from.