从2013年12月工信部发放首批牌照开始,虚拟运营商就成为市场的热点话题。有人并不看好虚拟运营商的发展前景,有人则认为运营商市场的面貌即将迎来深刻改变,而这种改变会直接影响消费者的日常生活。移动、电信、联通三大运营商已经“掌控”市场多年,虚拟运营商想要切入市场并杀出一条血路绝非易事。即便依靠特色服务,在流量分化、竞争者众的移动互联网时代,打法仍然要足够犀利才行。 Since December 2013, the Ministry of Industry and Information Technology issued the first batch of licenses, the virtual operator has become a hot topic in the market. Some people are not optimistic about the prospects for the development of virtual operators, while others think that the face of the operator market is about to usher in a profound change, and such changes will have a direct impact on consumers’ daily lives. Mobile, Telecom, China Unicom, the three major operators have “control” the market for many years, virtual operators want to cut into the market and blaze a trail is not easy. Even rely on special services, traffic diversification, competitors in the mobile Internet era, the style of play should still be sharp enough Caixing.