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当代有名的企业战略专家,哈佛大学商学院教授M·波特以4年时间对西方10国在国际市场上的成败作了分类研究,写出了一部颇有创见的新著《各国竞争优势论》,果然不同凡响,引人注目。事实上早在1980年他已涉猎于工业企业竞争战略的研究领域,推出了《竞争战略》一书。该书出版后甚为畅销,我国也有译本,可惜并未广为人知。这书为企业经理人
The famous contemporary corporate strategy expert, Harvard Business School professor M. Porter, made a categorical study of the successes and failures of 10 Western countries in the international market over four years, and wrote a novel book entitled “Competitiveness of Nations. On ”,“ really extraordinary, eye-catching. In fact, as early as 1980, he had been involved in the research field of industrial enterprise competition strategy and launched the book ”Competitive Strategy." After the publication of the book, it was very popular and there were translations in China. Unfortunately, it was not widely known. This book is for business managers