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你是否知道如何最大限度地发挥平台的功效?在网络竞争日趋激烈的今天,如何通过自媒体平台提升个人影响力?企业又应如何借助互联网开展商业活动?21世纪是空前的时代,我们不只是媒体的消费者,也可以是媒体的创造者,不必花大价钱就可以拥有如同电视台的“频道”发送个人的创意分享,营造观众/读者群。但你是否知道如何最大限度地发挥平台的功效?克里斯·布洛根和朱利恩·史密斯深谙此道,他们融合对当下网络最直接的观察和实践,首度提出“影响力方程式”及其六因子这一新概念,旨在帮助人们提高个人影响
Do you know how to maximize the effectiveness of the platform? In the increasingly competitive Internet today, how to enhance personal influence from the media platform? How companies and businesses with the Internet business? The 21st century is an unprecedented era, we are not just Media consumers, but also the creators of the media, can share their ideas and create audiences / readerships by sending them their own “channels” like TV stations without having to pay big bucks. But do you know how to maximize the effectiveness of the platform? Chris Brogan and Julien Smith are well versed in this road, they integrate the most direct observation of the current network and practice, for the first time put forward the “influence equation” And its new six-factor concept, designed to help people improve their personal influence