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本文探讨了科技传播的实质、目的、核心和灵魂;论述了科技传播过程是传播主体和受众互动的过程;并讨论了科技传播活动的社会文化指向。
This article explores the essence, purpose, core and soul of science and technology communication. Discusses that science and technology communication process is the process of communication subject and audience interaction. It also discusses the social and cultural orientation of science and technology communication activities.