众所周知,新闻媒体肩负着“以科学的理论武装人,以正确的舆论引导人,以高尚的精神塑造人,以优秀的作品鼓舞人”的历史使命。坚持正确的舆论导向是新闻媒体的重要职责。在这方面,县级广播电视台虽小,但责任一样重大。那么,县级台怎样才能发挥好舆论导向作用,做好宣传工作呢?这里提出三条对策。一、提高从业者的政治导向意识,确保新闻报道质量第一、提高从业者的理论水准。县级台新闻工作者的政治理 As we all know, the news media shoulder the historic mission of “arming people with scientific theories, guiding people with correct public opinions, shaping people with noble spirit and inspiring people with outstanding works”. To uphold the correct orientation of public opinion is an important responsibility of the news media. In this respect, the county-level radio and television stations are small but their responsibilities are as great as they are. So, how can county-level units play a role of public opinion and publicity work? Here are three measures put forward. First, to raise practitioners’ awareness of political orientation, ensure the quality of news reports first, and raise the theoretical level of practitioners. Politics of County-level Journalists